Document Type

Article

Publication Date

11-30-2019

Graduation Year

2020

Abstract

Increased simplicity of sharing information and rapid dissemination of user-generated content in the digital era has introduced challenges and uncertainty around many aspects of intellectual property law. Just last year, the Federal Trade Commission (“FTC”) updated its guidelines outlining how influencers should disclose their connection to a brand to avoid deceptive advertising tactics.

This post was originally published on the Cardozo Arts & Entertainment Law Journal website on November 30, 2019. The original post can be accessed via the Archived Link button above.

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