Who lives in a pineapple under the sea? SpongeBob SquarePants, of course, in the world of Bikini Bottom. In the popular children’s television show, which will make the move to the Chicago stage later this year, SpongeBob works for Mr. Krabs as “Vice Assistant General Manager in charge of certain things” at the Krusty Krab, a pivotal location in the show. The Krusty Krab is known for its Krabby Patties, a burger of sorts whose secret ingredients make it impossible to acquire outside of Bikini Bottom. That is, unless Viacom, Nickelodeon’s parent company, opens one on land.
This post was originally published on the Cardozo Arts & Entertainment Law Journal website on April 16, 2016. The original post can be accessed via the Archived Link button above.
Natiello, Amanda, "The (Trademark) Battle Over Krusty Krab" (2016). AELJ Blog. 104.